The Flying Sandgroper
Australian Tourism Website
The Flying Sandgroper provides tours of the geographically unique and breathtaking Karijini and Ningaloo regions of Western Australia. My role involved branding, animation and website design, in addition to search engine optimisation, digital marketing and production of print collateral.
The Sandgroper is a subterranean insect, but also a nickname for an inhabitant or native of Western Australia. Hence the logo design incorporates a cartoon version of the Sandgroper.